brandfocusmarketing
Premium Thinking. Commercial Results.

Your marketing department, without building one.

An experienced marketing lead as your point of contact, backed by a well-rehearsed team. For a fixed monthly fee.

20+ yearsof marketing leadership at board level
48 hoursto the first analysis
2 weeksto the first measures
Book a callBook an intro callMeet the team
Hands holding glasses up to the evening light over the Engadine
1856 St. Moritz
Poster “Gebaut, nicht bestellt.” (Built, not ordered.) on Seestrasse
Spectroom
Anniversary website on screen and phone
Klinik Meissenberg
Sunglasses in the snow
1856 St. Moritz
Long table with guests in the showroom in the evening
Spectroom
Poster “Glasses for the brightest light in Switzerland.”
1856 St. Moritz
Carpenter sanding a wooden table in the workshop
Spectroom
Three posters from the anniversary campaign
Klinik Meissenberg
Collage: glasses made by hand
1856 St. Moritz
Advertising column “Try sitting. Literally.”
Spectroom
Portrait wall in the clinic foyer
Klinik Meissenberg
Website draft on laptop and phone
Spectroom
A hundred chairs on a square
Klinik Meissenberg
Who we work with
Swiss Hospitality Investment Club logoSwiss Hospitality Investment ClubKlinik MeissenbergSpectroom1856 St. Moritz
Nicolas Bill speaking on a panel

“Marketing is not an art project. It is a promise to your till.”

For 20 years I led marketing on the client side, owned budgets and answered for results to the management board. Along the way I learned that good ideas are not enough. What matters is how a company deploys its people, partners and resources. That is why we look not only at your communication but also at the processes behind it, and align both with your success. Brandfocus is the agency I always wished I had as a Head of Marketing.

Nicolas Bill, Founder · former Head of Marketing at OBI and Media Markt, member of the management board at Möbel Hubacher
The whole team →

More than marketing.

Many companies invest in campaigns while time and money are lost in the background. We look at the whole picture: your brand, your communication and the processes behind them. That way your people, partners and resources work where they achieve the most. You do not need to write a briefing.

Brand. What you stand for.
Marketing. How you reach your customers.
Processes. How efficiently it all works in your company.

Two consultants and a business owner discussing drafts at a table

One point of contact, backed by a well-rehearsed team

YouPoint of contactStrategyCreativeOnlineAI

You explain your business once, to one person. They know your goals from the first call to the report and bring in the specialists the job needs.

ExperienceYour point of contact was a Head of Marketing himself, at OBI and Media Markt. Behind him, specialists in strategy, creative, content, media and online.
SpeedOur own AI systems speed up analysis and production. Everything that goes out is approved by a person.
CostA fixed monthly fee or a project at a fixed price. You know the price before we start.

Services

Four pillars and two offers that span all of them. You do not pick from a catalogue: in the first call we show you where to start.

01

Strategic consulting

Brand strategyWhat you stand for, in one sentence.Communications & PRStories that editors pick up.
02

Digital & AI

SEO & GEOFound on Google and in ChatGPT.WebsiteFaster and clearer, without a rebuild.Content & social mediaVisible on a regular basis, without extra work for your team.AI content productionOne photo is enough. Every format, every language.
03

Marketing communications

CampaignsFrom the idea to the ad.Events & live marketingEvents people talk about.Sales upliftMore revenue per store and promotion.Retail mediaAd space that suppliers pay for.
04

Interim management

Interim head of marketingLeadership while the post is vacant.
+

Across all pillars

AI agents & enablementAI that works alongside you every day.Employer brandingYour brand is how good people find you.
Not sure where to start? We will show you in the first call

Fill a position or bring in the leadership?

Advertising a marketing job gets you one person who completes tasks. With Brandfocus you bring in marketing leadership and a whole team, from the first month.

New marketing hire
Brandfocus marketing team
Leadership
Needs goals and direction from management
Sets priorities by revenue and margin, with experience from senior management
Focus
Splits their time between day-to-day work and projects
Works only on the goals we agree with you
Quality
Depends on one person, including holidays and sick leave
Every piece of work is approved by an experienced person
Expertise
One person, one speciality
Strategy, creative, online and AI in one team
Start
Advertising, selection and onboarding take months
First analysis within 48 hours, first proposals and measures within 2 weeks
Measured by
Tasks completed
Impact on revenue and margin
Cost
Salary, social contributions, workplace and tools
Fixed monthly fee, measurement included

A permanent hire is the better fit if you need someone in-house every day and have enough work for a full-time role in one field.

If the job is already advertised, we bridge the gap until it is filled and onboard the new person. Interim

If you already have a team, we add expertise or capacity exactly where it is missing.

What comes out of it

All eight examples →
Spectacle frames on glass shelves in an optician's shop
Optician · 2 storesVisible in the region, without an in-house marketer.See the example →
Pharmacist at a laptop, a colleague at the shelves behind
Pharmacy · 3 locationsThe first address in the neighbourhood, online too.See the example →
Site foreman explaining a plan to an apprentice on the building site
Construction company · 200 employeesA brand skilled people want to work for.See the example →

From analysis to the first measures in two weeks

It starts with the RECON analysis of your brand: six dimensions, a competitor comparison and the three levers with the greatest impact. In the free initial call we find out whether it makes sense for you.

Book a call
The RECON analysis in 34 seconds. Starts muted; turn on sound with the speaker icon in the video.
  1. 01Book a call30 minutes, free of charge. You get a reply right away.
  2. 02RECON analysisWithin 48 hours you have the first analysis of your brand, with a competitor comparison and three levers.
  3. 03First proposalsWithin two weeks, with an offer for exactly what you need.
  4. 04Deliver and measureThe first measures also start within two weeks. Then we show you what they deliver.

Book a first call

30 minutes, free and without obligation. Pick a slot directly. We will bring the RECON analysis of your brand.

2 · Prefer to write?You get a confirmation right away and a personal reply.

hallo@brandfocus.chKüsnacht near Zurich