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Brandfocus / Services / Digital & AI / AI agents & enablement

AI agents for SMEs: routine work that gets itself done.

We bring an AI agent into a specific process in your company and train your team. A person still approves everything that goes out.

Book a callHow we work
Before
Enquiry comes in
Waits until someone has time
Quote after days
The enquiry sits there.
After
Enquiry comes in
Agent prepares the quote
A person checks and sends it
Quote the next morning
The agent prepares, a person approves.
Diagram · using a quote as an example
In brief

What is an AI agent?

An AI agent is a program that prepares a recurring task, for example a quote based on an enquiry and your price list. Brandfocus sets up the agent for a specific process in your company and trains your team. A person still checks and sends everything that goes out.

Delivered by reprompt, the AI workshop of Brandfocus.

NBWritten by Nicolas Bill, Founder · As of October 2026

When it pays off

Enquiries sit unanswered.

By the time someone finds time for the quote, the client has bought elsewhere.

Every post is written three times.

Newsletter, social media and website are rewritten by hand.

AI is being tried out, but without rules.

Everyone uses different tools, and nobody knows what happens to the data.

What you get

You start with one process and only expand once it has proven itself.

AI assessmentWhich processes are suitable and where an agent saves the most time.
An AI agent in pilot operationFor a specific process, for example quotes from enquiries.
Training your teamHalf a day, so everyone can work with the agent.
Expansion as neededKnowledge base, AI workspace, interfaces and brand voice.
AI supportMonthly consultation, maintenance and adjustment of your agents.

How we go about it

Every step has a result. Then you decide whether to continue.

  1. 01Assessment2 weeksWe review your processes and show where an agent saves the most time.
  2. 02Enablement sprint4 to 6 weeksAn agent runs one process in pilot operation, and your team is trained.
  3. 03Expansion2 to 4 weeks eachKnowledge base, interfaces or further processes are added as needed.
  4. 04SupportongoingWe maintain the agents and adjust them when your processes change.

How we measure success

We measure before and after the pilot. So you see what the agent actually delivers.

Area
KPI
What it shows
Speed
Time from enquiry to quote
Measured before and after the pilot.
Effort
Hours per task
How much work is left for your team per quote or post.
Business
Share of quotes that become orders
Faster replies should bring more orders. We check whether that is true.

An example

All examples →
Furniture store · in-house planning

The kitchen quote the next morning.

Enquiries for kitchens and interiors often wait a week for a quote. In that time, customers buy elsewhere.

Goal: reply faster and turn more enquiries into orders.

What we deliverAI assessment, 2 weeksAI agent for quotes from planning enquiries, in pilot operationSales team training, half a dayAn adviser checks and approves every quote
How we measure successTime from enquiry to quoteShare of quotes that become ordersEffort per quote in hoursEvaluation before and after the pilot
How we workProject at a fixed cost6 to 8 weeks, then ongoing support

Frequently asked questions

Is your question missing? Ask it in the first call.

What is the difference between an AI agent and ChatGPT?

ChatGPT answers individual questions. An AI agent completes a defined process in several steps, drawing on your documents, such as your price list and templates.

Which processes are suitable?

Processes that happen often, follow fixed rules and are based on existing documents: quotes, replies to standard enquiries, content for several channels.

What happens to our data?

We set up every solution in line with the Swiss Data Protection Act. You know where your data is processed and which systems have access.

Does the agent replace employees?

No. The agent prepares, a person checks and approves. Your team gains time for advice and sales.

What does it cost?

After the first call you receive a quote at a fixed cost; platform licences are billed separately. Ongoing work is handled by your Brandfocus marketing team for a fixed monthly fee, aligned with the RECON analysis.

What often goes with it

SEO & GEOFound on Google and in ChatGPT.Content strategyTopics and formats your clients are looking for, with an editorial plan.Social mediaStrategy, editorial plan and posts from a single source.AI content productionOne photo is enough. Every format, every language.

Which process is right for you? Let's find out.

The first call takes 30 minutes and is free. We clarify where it pinches and whether a RECON analysis makes sense.

Book a call